Know your why. How to start to develop an online brand as a journalist.

Its no secret the broadcast news industry is desperate to find a way to monetize its digital products. So far, mixed results. There is an important factor that the TV news and frankly every industry is desperate to tap into. Influencers. They rule the internet. They make the big bucks and they are influencing public … Continue reading “Know your why. How to start to develop an online brand as a journalist.”

Share

Working for you” takes on a whole new meaning with Flowcode use in TV news.

There’s a revolution coming to TV news and it might look familiar. QR codes are not new. They are everywhere. But an innovator in the space wants to improve upon existing QR technology, creating a new dynamic and standard in TV news. Meet Flowcode.  Every once in a while I am asked to take a … Continue reading “Working for you” takes on a whole new meaning with Flowcode use in TV news.”

Share

Is Breaking News Cliche?

I recently posted a question on Twitter, “ Should ‘breaking news’ go on the cliche list at this point?” The amount of views on that post was tremendous. So let’s delve in a bit more shall we? I get asked how and when to use the term breaking news a lot. For good reason. The … Continue reading “Is Breaking News Cliche?”

Share